We will protect your virtual identity!
We will protect your virtual identity!

The biggest challenge of this year for companies all over Europe is about to start: the new GDPR regulations!

On 25 May 2018, the most significant piece of European data protection legislation to be introduced in 20 years will come into force. The EU General Data Protection Regulation (GDPR) replaces the 1995 EU Data Protection Directive. The GDPR strengthens the rights that individuals have regarding personal data relating to them and seeks to unify data protection laws across Europe, regardless of where that data is processed.

GDPR was adopted on 27 April 2016, entered into force on 24 May 2016 and will be applied directly from 25th of May 2018.

Attracting Real Leverage Ltd has the same job as all other companies, to protect your virtual data, and we have gone through the entire process to make sure your identity is safe with us.
Here are the exact legal steps we took:

The moment a contact enters our website and wants to subscribe, they will find our new and GDPR compliant Terms & Conditions (which will ensure contacts that their virtual data is kept under strict confidentiality and accordingly to the new GDPR regulation). You can therefore see and approve these terms and the systems we have introduced.

Only after the Terms & Conditions will be read and the contact will click Accept button – then they will be able to complete a form with the details they allow us to use.

After we have their information, we will enter them in our CRM program, Highrise, which is also GDPR compliant: LINK.

One of our Sales Agents will be assigned with the new account and the Agent will send the contact an email for the confirmation – that they allow us to use their data – and maybe filling in more information needed throughout the sales process – we will make a template that will also ensure the contact their data is under strict confidentiality (all according to the new GDPR regulations).

Once we have confirmation from contact, the following programs will also receive their personal data and we made sure they are GDPR compliant as well:

- Mailchimp: LINK
- Freeagent – the bookkeeping program: LINK 
- Invoices and reports stored in Cloud: LINK
- Zendesk - zopim chat: LINK

Our aim is at all times to be transparent so that you have full opportunity to see how your data is dealt with and to consent to our handling of and holding your data.